Three senior engineers gave notice within a month. Same story in each exit interview: “I don’t feel like my work matters anymore.” Our dashboards showed green across the board - deployment frequency up, cycle time down, velocity trending beautifully. But the humans were telling us something completely different.
That was six months ago, and it fundamentally changed how I think about engineering metrics.
I’m Keisha, VP of Engineering at a high-growth EdTech startup. We’ve scaled from 25 to 80+ engineers in 18 months, and for most of that time, we relied on DORA metrics to track our effectiveness. They worked well initially - gave us clear targets, helped us benchmark against industry standards, showed steady improvement.
But DORA metrics are lagging indicators. They tell you what happened, not what’s about to happen. By the time deployment frequency drops or change failure rate spikes, you’re already in trouble. The damage is done.
Developer satisfaction is different. It’s a leading indicator. And the research backs this up: teams with high developer experience perform 4-5x better on speed, quality, and engagement metrics. Organizations with high developer satisfaction report 30% higher productivity and 25% lower turnover.
But here’s what took me too long to understand: the causation runs satisfaction → performance, not the other way around. Happy developers aren’t productive because they’re happy. They’re happy because they have the tools, clarity, and environment to do good work - and that same environment drives productivity.
Let me break down what we were missing.
Our DORA metrics were solid. Deployment frequency averaged 3-4 deploys per day. Lead time for changes was under 2 days. Change failure rate around 10%. Time to restore service under an hour. By standard benchmarks, we were performing well, edging toward “elite” on some dimensions.
But here’s what the dashboards didn’t show:
Engineers were frustrated with flaky tests that wasted hours of their time. The deployment frequency looked good because they were retrying failed builds constantly.
Lead time for changes seemed reasonable, but that didn’t capture the three days engineers spent waiting for architecture review because we hadn’t scaled our review capacity with team growth.
Change failure rate was stable, but engineers were spending evenings and weekends monitoring deploys because they didn’t trust the process anymore.
On-call was becoming unsustainable. We’d implemented follow-the-sun coverage, which looked good on paper, but engineers were burning out from interrupted sleep and constant context switching.
Documentation was outdated and incomplete. New engineers were taking 3-4 months to become productive instead of the 6-8 weeks we saw a year ago.
None of this showed up in DORA metrics. But all of it showed up in exit interviews when three senior people left in rapid succession.
That’s when we started taking developer satisfaction seriously.
We implemented two types of measurement: pulse surveys and deep dives.
Pulse surveys are short - just 3 questions, every two weeks. We ask engineers to rate (1-5 scale):
- Are you satisfied with your tools and development processes?
- Do you have clarity on priorities and what success looks like?
- Are you able to do quality work you’re proud of?
These three dimensions capture the core of developer experience: Can you work effectively? Do you know what to work on? Can you do it well?
Deep dives happen quarterly. Longer surveys that dig into specific areas: code review effectiveness, testing infrastructure, documentation quality, on-call experience, team communication, psychological safety, growth opportunities.
The results were illuminating and humbling.
Only 40% of engineers were satisfied with our testing infrastructure. Flaky tests were the #1 complaint. We’d known about this but hadn’t prioritized it because deployment frequency was still good.
58% rated clarity on priorities as 3 or below. We thought we were communicating well, but engineers felt they were getting conflicting signals from different stakeholders.
On-call satisfaction was abysmal - 2.3 average. People were accepting the burden because “that’s how startups work,” but it was destroying morale and work-life balance.
65% of engineers didn’t feel they had time to do quality work. They were shipping fast, hitting sprint commitments, but cutting corners they knew would cause problems later.
Here’s the key insight: these issues were predictive. Low satisfaction in Q1 led to declining velocity in Q2, increased incidents in Q3, and attrition in Q4. If we’d been measuring satisfaction from the start, we would have seen these problems coming months earlier.
Once we had the data, we acted on it.
We invested two full sprints in fixing the flaky test problem. Deployment frequency dipped during that period, but long-term velocity actually improved because engineers weren’t wasting time fighting tools.
We restructured how product priorities were communicated. Created a single source of truth, established a clear prioritization framework, gave teams autonomy within their mission areas.
We changed our on-call model. Reduced rotation frequency, increased time-off-after-incident, and hired a dedicated SRE to reduce the on-call burden on product engineers.
We created protected time for quality work - one day per week where engineers could focus on technical debt, documentation, or tooling improvements without pressure to ship features.
The impact over the past four months has been measurable:
Developer satisfaction scores increased from an average of 3.2 to 4.1 (out of 5).
Voluntary attrition dropped from 18% annualized to under 10%.
Our actual bug rate (severity-weighted customer impact) decreased by 40%.
Time to productivity for new hires improved from 3-4 months back to 6-8 weeks.
On-call incident volume decreased by 35% because we were shipping more stable code.
And here’s the interesting part: our raw velocity metrics haven’t changed dramatically. We’re shipping roughly the same amount of code. But it’s better code, built by happier people, creating less operational burden.
The hard truth about developer satisfaction is this: if your developers aren’t satisfied, your current good metrics are temporary. You’re burning down morale to maintain velocity. Eventually, people leave, institutional knowledge walks out the door, and the systems start breaking.
I talk to other VPs regularly, and I see this pattern everywhere: organizations tracking output metrics religiously while ignoring the health of the humans producing that output. It’s like measuring how fast a car can go while ignoring that the engine is overheating. Eventually, you’re not going anywhere.
Developer satisfaction isn’t a “soft” metric or a nice-to-have. It’s predictive of everything we care about: velocity, quality, innovation, retention, team effectiveness.
But here’s what makes it powerful: satisfaction data tells you where to invest to improve outcomes. Low satisfaction with tools? That’s where technical investment will have ROI. Low clarity on priorities? That’s a leadership communication problem. Low ability to do quality work? That’s a resourcing or prioritization issue.
The metrics tell you what’s broken. Developer satisfaction tells you why it’s broken and gives you a roadmap for fixing it.
Some practical advice for organizations thinking about this:
Start simple. Three questions, every two weeks. Keep it short so people actually respond. Track trends over time, not absolute scores.
Make it safe to be honest. Anonymous surveys. Leadership commitment to act on feedback. Share results transparently with the team.
Close the loop. When you get feedback, communicate what you’re going to do about it. Even if you can’t fix everything, explain your thinking and prioritization.
Connect satisfaction to outcomes. Show the relationship between satisfaction trends and velocity, quality, attrition. Make the business case internal.
Act on what you learn. Surveys without action create cynicism. If you’re not prepared to invest in improvements, don’t ask the questions.
The most important lesson I’ve learned: engineering effectiveness isn’t about optimizing individual metrics. It’s about creating an environment where talented people can do their best work. Developer satisfaction is the leading indicator that tells you whether you’re succeeding.
Our DORA metrics are still important. We still track them, still aim to improve them. But we now understand they’re lagging indicators of a healthy engineering culture, not the definition of it.
Who else is tracking developer satisfaction systematically? What’s working for you? What challenges are you facing in getting organizational buy-in or acting on the insights?
I’d especially love to hear from others who’ve connected satisfaction metrics to business outcomes in ways that resonate with non-technical leadership.