Skip to main content

6 docs tagged with "innovation"

View all tags

Druck's Seven Sources of Innovation and Four Innovation Strategies

Why do some people want to become entrepreneurs to make money? Because they want to beat the market by achieving returns that exceed the market at a cost lower than the market. The price exceeding the market comes from scarcity/uniqueness; to be unique, one must innovate, and entrepreneurs must be innovators. How to innovate? Drucker has the answer.

Inspired: How to Create Tech Products Customers Love (2017) by Marty Cagan

Marty Cagan's *Inspired* provides essential insights into building tech products that resonate with customers. The article breaks down key practices in product management, emphasizing team dynamics, vision clarity, and the importance of experimentation, illustrated with examples from industry leaders like Amazon and Google.

Why Do Startups Have to Innovate?

Innovation is the key for startups to stand out in a highly competitive market. Through differentiation, network effects, and monopoly profits, startups can effectively avoid homogeneous competition and achieve sustainable growth.

Why Take Niche-and-Next Approach to Cross the Chasm?

Capturing the mainstream market requires an initial focus on niche segments, ensuring customer satisfaction and building a reputation as a market leader. This strategic approach outlines how tech companies can effectively transition from early adopters to the broader audience.