Why do people often tend to talk too much? How can you notice and avoid it? The traffic light method, understanding motivations, and self-practice.
How can we measure if we have achieved product-market fit? What are the natural channels for internet products? What are the most important metrics for early-stage products? What guidance do LTV/CAC/PBP provide for growth? Why should we avoid paying for user acquisition as much as possible in the beginning?
Business can be an infinite game, and the ultimate goal of a company is to stay in the game for as long as possible. To achieve this, companies should plan for the long term rather than just focusing on short-term gains. In the book The Infinite Game, the author suggests that companies should establish a just mission, build teams based on mutual trust, embrace change, and learn from worthy competitors to gain an advantage in the game.
How should startups set up a CRM? Identify the decision points in customer conversion, analyze the conversion funnel, and differentiate treatment for users. How should startups choose a CRM? A simple comparison of some CRM software.
Management consulting firm ghSMART studied 17,000 senior executives over 10 years and identified three types of
Who does Xiaomi learn from? What is internet thinking? What is Xiaomi's management philosophy?
Just as rockets need boosters to accelerate, startups also require accelerators. There are two key points: 1. Listen to your customers. 2. Execute quickly. How can we achieve these two points?
Simply looking at the current trend of MAU cannot predict its future trajectory. So what indicators can predict future MAU? Andrew believes there are two: 1. Positive feedback from user acquisition, 2. Positive feedback from retention and reactivation. This article introduces some common examples of positive feedback belonging to these two categories.
There are billions of mediocre products in the world, and no one can experience them all in a lifetime. The vast majority of these are subpar; people don't need mediocre products. What people need are a few truly excellent ones. Creating excellence requires focus, and focus means saying no to good things because they hinder your ability to create something great.
What insights did business leader Wang Xing provide us from 2012 to 2017?
Copywriting plays an increasingly important role in today's marketing world. In the book "Persuasive Copywriting," Andy Maslen introduces several key strategies to enhance your copywriting skills.
Why is Stripe's engineering quality so high? The answer: You need enough chips to play the game; reduce the difficulty of doing the right thing; have dedicated people, tools, and processes to check and improve quality; and cultivate a culture that encourages high quality and proactively improves quality continuously.