The First Token Lies: Why Context Loading—Not Inference—Controls Your AI Feature's Latency
Most AI latency conversations focus on the wrong thing. Teams obsess over GPU utilization, model quantization, and batch sizes. Meanwhile, the latency that actually annoys users—the pause before the AI says anything at all—is determined almost entirely by what happens before inference starts. The bottleneck is context, not compute.
Time-to-first-token (TTFT) is the metric that determines whether your AI feature feels responsive or sluggish. And TTFT is dominated by the prefill phase: the time it takes to process the full input context before a single output token is generated. On a 128K-token context, prefill can take seconds. The GPU is working hard, but the user sees nothing.
The solution isn't a better GPU. It's pre-loading the context before the user asks anything.
